When Bitcoin entered its fourth era at block 840,000, more and more people began to recognize it as a technological, financial, and social revolution.
Like the rise of the internet, this revolution will take time, which is actually an advantage. It gives people the chance to learn Bitcoin's fundamentals, understand how to use it, and allows developers and companies to build the protocols and applications that will unlock its full potential.
No one can predict the future, but we can expect a sharp increase in Bitcoin adoption. That means being ready for all scenarios, even extreme ones, such as a collapse of the traditional financial system or an outright ban on Bitcoin.
In this seventh and penultimate part of the course, we'll look at key points to keep in mind as your community and meet-ups grow.
The first, and easiest to anticipate, is an increase in the number of people joining your community. This will affect you in two main ways:
1/ Your communication channels (Telegram, Signal, Matrix, etc.) will eventually get crowded, making it harder to keep up with conversations. There are two things to keep in mind.
First, if you've got 500 people discussing all sorts of topics in a single chat, the sheer volume of messages and notifications will inevitably lead many members to tune out. That's a good time to rethink your setup, for example, by moving to Telegram supergroups or a Discord server, both of which make it easy to organize discussions by topic.
Second, more people in your channels means more bots, more scams and so more moderation to handle. Be ready for that by creating a clear set of rules you can refer to when moderating messages. In our experience, this goes a long way toward avoiding conflicts, especially if the rules are easily accessible in your channels.
A good example is Bitcoin Lille's open-source rulebook written a few years ago for its Telegram group and Discord server. It's based on simple, universal principles, and you can even grab a customizable version of the design here.
2/ Your meetups and events will start drawing big crowds, with plenty of new faces showing up to connect.
With this surge in attendance:
- it might be worth finding a larger venue for your meetups and events, especially if you've only been able to host around twenty people in the past.
- if you find that the number of attendees becomes overwhelming, you can, for future meetups, either require participants to register (via the Meetup app or a simple form) or hold multiple meetups each month (for example: a beginner meetup, an intermediate one, and an advanced one).
- At the same time, expect a lot of newcomers to the ecosystem, often with the main goal of making money. To keep conversations focused on Bitcoin in these fast-growing meetups, it's a good idea to:
a) Include a Bitcoin-themed presentation during these events, as this will naturally steer much of the conversation toward that topic (and away from the latest supposedly "revolutionary" shitcoin project);
b) Avoid sticking only with fellow bitcoiners. Instead, make a point of approaching newcomers, even if that means hanging out at the back of the room to greet them. From there, you can talk about why they came, what they're looking for, the goals (or even the core principles) of your community, and so on.
Finally, though it's unfortunate to have to say it, scammers can show up at meetups. Their goal might be to talk endlessly about their Ponzi scheme, MLM, or some "blockchain revolution powered by AI." It's also entirely possible that one day, someone with bad intentions might attend specifically to launder money or try to buy BTC with counterfeit bills.
In tricky situations like these, the easiest approach is to politely explain that the meetup isn't the place for that, backing it up with whatever arguments you choose (for example, mentioning that there could be plainclothes police present).
If, unfortunately, they refuse to leave or behave respectfully (yes, it has happened), you can address the group directly during the meetup to let everyone know that a person , or people, are attempting some kind of malicious activity.
Thankfully, these situations are rare and often more absurd than threatening, but it's still best to be prepared.
For peace of mind: as long as you're not personally breaking the law or directly facilitating illegal transactions, you aren't legally responsible for others' actions at your event (at least under French law).
In an ideal world, you'd have a space big enough to host several dozen people as your community grows and you'd also build strong relationships between bitcoiners and future bitcoiners during the bear market, so that when the bull run comes, you have as many people as possible ready to orange pill others.